Media Advisory

SACRAMENTO PHILHARMONIC & OPERA BREAKS 16 YEAR SELL-OUT RECORD

Finishes Resurrection Season with Sold Out Beethoven 9

Sacramento, Calif. – The Sacramento Philharmonic & Opera has finished its 2015-2016 Resurrection Season having sold out two concerts and nearly four. This past weekend’s season finale, featuring Ludwig van Beethoven’s Symphony No. 9, was the second to sell out this season, following the final Pops concert, Salute to John Williams.

According to our records, the Sacramento Philharmonic & Opera hasn’t sold to capacity since at least 2000. “We are so pleased and grateful to our patrons,” said Alice Sauro, Executive Director of the Sacramento Philharmonic & Opera. “To achieve this not once but twice AND to break another record shows Sacramento’s desire to have a professional philharmonic and opera in its city.”

In its return season this year, the Sacramento Philharmonic & Opera has surpassed subscription records, ticket sale records, and instituted a live tweeting program.

“We are really doing something different here,” said Laurie Nelson, Sacramento Philharmonic & Opera Board President. “Ticket sales are at their highest in over a decade, we are selling out multiple concerts in one season, and we are reaching a broader and more diversified demographic. Just wait until next year!”

The Sacramento Philharmonic & Opera recently announced its 2016-2017 season which will feature the return of opera with Verdi’s La Traviata.

Media Advisory

Sacramento Philharmonic & Opera Announce 16-17 Season

Return of Opera

Sacramento, Calif. – The Sacramento Philharmonic & Opera is pleased to announce its 16-17 season for both its Classics Series as well as its Pops Series. The SP&O returns in the fall of 2016 with Tchaikovsky’s Fifth Symphony and Britten’s Violin Concerto featuring world-renowned violinist, Karen Gomyo on Saturday, October 8, 2016. The six-performance season concludes on April 29, 2017 with the much anticipated and awaited return of opera.

 The SP&O will deliver a one night only performance of La Traviata featuring newly minted conductor of the Tucson Symphony, Jose-Luis Gomez. “We have been eagerly awaiting the return of opera,” said executive director, Alice Sauro, “We cannot wait for the audience to experience it again with us.”

The Pops Series will open on November 26, 2016 with “Classical Mystery Tour,”: a tribute to the Beatles featuring members of the original cast of Broadway’s Beatlemania and will conclude with A Beach Boys Celebration on April 8, 2017.

Patrons will still find ticket pricing rolled back to 2003 levels - with an average savings of 50% – all part of the SP&O continued innovation in “Patron-Centric Pricing.”

The SP&O will also continue their nationally recognized live tweeting program for each performance.

 

Media Advisory

Sacramento Philharmonic & Opera Breaks 10 Year Subscription Record

Philharmonic and Opera receive $100,000 challenge grant

Sacramento, Calif. – Today, the Sacramento Philharmonic & Opera is pleased to announce that due in part to the wildly successful attendance of their second concert of the Resurrection season, they have broken a 10 year subscription record high including a 60% Increase in subscriptions since the 2012-2013 season.

The Sacramento Philharmonic & Opera believes that the increase in the past three years is extremely significant because it highlights the substantial shift away from previous structures.  “We believe this considerable shift illustrates the hard work that has taken place over the past year.  The community has embraced the new Sacramento Phil & Opera, and their phenomenal support is deeply gratifying.  It shows we are working uniquely and independently of the past to create a legacy of classical music for the future,” said Alice Sauro, Executive Director of the Sacramento Philharmonic & Opera.

The Philharmonic & Opera has made tremendous strides that have not been seen in recent times, as evident by record subscriptions. The Sac Phil & Opera has been committed to unique community engagements such as art invasions along with arts education in schools. Their new programming, while both diverse and challenging, has created great interest that continues to drive season subscriptions.

“We couldn’t be more thrilled – this is something that Sacramento hasn’t seen for over a decade,” said Alice Sauro. “We are bringing an entirely new and unique experience to our patrons through our free art invasions, educational outreach, and spectacular concert offerings. We believe this is why people want to subscribe. They’re saying, ‘we are all in’.”

This week also marks the announcement of theFortissimo Challenge.” Through the generous gift of $100,000, from an anonymous patron, every dollar donated will go towards the match. “In Italian, Fortissimo means “Very Loud,” and our goal is to have those who want to support us, show their excitement for the season as loudly as possible!” said Alice Sauro. “This is a great way for the community to give back and know that their dollar goes even further.”

The funds raised through the “Fortissimo Challenge” will go towards programming, art invasions, and supporting the 2015-2016 season.

For more information on the Fortissimo Challenge or on how to give, visit sacphilopera.org

While calls continue to come in from single ticket buyers waiting to become subscription holders, the Sac Phil & Opera wants to convey that it is not too late to become a subscriber to the remaining 5 concerts of the season. To become a subscriber, you may call our box office at 916.808.2000.

Media Advisory

Sacramento Philharmonic & Opera Breaks 10 Year Subscription Record

Philharmonic and Opera receive $100,000 challenge grant

Sacramento, Calif. – Today, the Sacramento Philharmonic & Opera is pleased to announce that due in part to the wildly successful attendance of their second concert of the Resurrection season, they have broken a 10 year subscription record high including a 60% Increase in subscriptions since the 2012-2013 season.

The Sacramento Philharmonic & Opera believes that the increase in the past three years is extremely significant because it highlights the substantial shift away from previous structures.  “We believe this considerable shift illustrates the hard work that has taken place over the past year.  The community has embraced the new Sacramento Phil & Opera, and their phenomenal support is deeply gratifying.  It shows we are working uniquely and independently of the past to create a legacy of classical music for the future,” said Alice Sauro, Executive Director of the Sacramento Philharmonic & Opera.

The Philharmonic & Opera has made tremendous strides that have not been seen in recent times, as evident by record subscriptions. The Sac Phil & Opera has been committed to unique community engagements such as art invasions along with arts education in schools. Their new programming, while both diverse and challenging, has created great interest that continues to drive season subscriptions.

“We couldn’t be more thrilled – this is something that Sacramento hasn’t seen for over a decade,” said Alice Sauro. “We are bringing an entirely new and unique experience to our patrons through our free art invasions, educational outreach, and spectacular concert offerings. We believe this is why people want to subscribe. They’re saying, ‘we are all in’.”

This week also marks the announcement of theFortissimo Challenge.” Through the generous gift of $100,000, from an anonymous patron, every dollar donated will go towards the match. “In Italian, Fortissimo means “Very Loud,” and our goal is to have those who want to support us, show their excitement for the season as loudly as possible!” said Alice Sauro. “This is a great way for the community to give back and know that their dollar goes even further.”

The funds raised through the “Fortissimo Challenge” will go towards programming, art invasions, and supporting the 2015-2016 season.

 

Tweet Seats! FOR IMMEDIATE RELEASE

Tweet Seats! Sacramento Philharmonic & Opera to Initiate Live Tweeting at Performances

Sacramento, Ca (Oct. 6, 2015) The Sacramento Philharmonic & Opera announces Tweet Seats, an exciting new initiative that brings the reach of social media to the art of classical music with live tweeting during performances. The first live tweeting will take place October 17th at the Community Center Theater, when 18-year old violin virtuoso Simone Porter plays the lyrical and dazzling, Bruch Violin Concerto No. 1.

“We want to be unique and be able to reach as wide an audience as we can,” said Alice Sauro, executive director of the Sacramento Philharmonic & Opera. “Today’s world demands using every available tool to secure classical music as an integral part of our community. Social media is fast, interactive, and makes us accessible to the voices of our younger viewers.”

To roll out this new marketing initiative, the Sacramento Philharmonic & Opera will call on fluent and frequent Tweeters to tweet in real time throughout its 2015-16 season concerts. Patrons will get a very individual, first-person perspective from local voices who love classical music—and Twitter. For more information, please go to our web site at Sacphilopera.org.

 

About the Sacramento Philharmonic & Opera
With its 2015-16 season, the Sacramento Philharmonic & Opera reintroduces the region to a bold, innovative, and strong vision that sets the standard for professional classical music. Through community engagement and unique, ambitious programming choices, the Sacramento Philharmonic & Opera hopes to challenge the way audiences experience and relate to live performing arts, reaching new patrons and communities throughout the Sacramento region and beyond.